Amuerte Green Edition
For the launch of their Green Edition, @Amuerte - Coca Gin challenged us to create a stunning key visual and teaser video.
As part of the creative team at wewantmore.studio I was responsible for developing the main concept, as well as creating the final key visual and animating the launch video.
Keyvisual
Tropical dip
The green edition was launched during the summer, taking inspiration from the hot and steamy temperatures of the season and the exotic flavors of this gin. Our goal was to transport ourselves to a more tropical location, imagining a refreshing underground pool surrounded by rocks, similar to the Mexican cenotes. These natural, underground pools are hidden deep inside jungle caves.
Storyboard
Launch Movie
Moodboard
